Internet Marketing Company Launches New Site and Expands Services

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Internet Marketing Company Launches New Site and Expands Services
Published  05/1/2009 | Internet Marketing | Unrated

 

Click Optimize of Raleigh, NC debuted a new Website on April 10, 2009. The site was launched to call out new service offerings and to showcase the firm's recent work.

Raleigh, NC (PRWEB) May 1, 2009 -- On April 10, 2009, Click Optimize launched a new version of its Website (http://www.clickoptimize.com), complete with fresh features, new service announcements and an updated design. The site has been in development since January 1, 2009, and showcases the abilities of the Raleigh, NC-based internet marketing firm.

Andy Waldrop (Head Graphic Designer at Click Optimize)
Andy Waldrop (Head Graphic Designer at Click Optimize)

"Many of the new features were designed to help prospective clients better assess our core competencies quickly and efficiently," said Andy Waldrop, Head Graphic Designer at Click Optimize. Waldrop's work can be viewed in the three-dimensional, Flash-driven portfolio page on the site. Users can browse through a select group of the Web design projects that Click Optimize has undertaken.

The refreshed version of the Website includes other resources for prospective clients such as case studies and client testimonials. The case studies provide an analysis of each client's goals, the tactics Click Optimize employed to achieve those benchmarks and a synopsis of the results achieved for clients like Louis Moinet North America, the Mungo Companies, Progressive Plumbing & Piping and others. For those seeking a more direct form of endorsement, there are a number of client testimonials to dissect and examine.

Many of the new features were designed to help prospective clients better assess our core competencies quickly and efficiently
The launch of the reinvigorated Website provided an opportunity for the Raleigh, NC-based internet marketing firm to draw attention to its recently expanded social media offerings. Starting in January 2009, Click Optimize began servicing its clients' social media needs from the strategic phase through implementation and into the monitoring and measurement phase. The firm did so through a methodology of its own creation called "The Four A's of Social Media Success."

These changes were called out on the site in a newly integrated blog as well as on Click Optimize's Twitter and Facebook profiles. Internet Marketing Manager Nick Miller, who oversees social media at Click Optimize, reflected that, "While these services are relatively new in the marketplace they embody proven marketing principles like listening to your customers, building brand trust and increasing the quality and quantity of your brand's communication." The growth in the social media sector of Click Optimize's business was evidenced on April 21, 2009, when the company garnered its 1000th follower on Twitter.

For those seeking an audio-visual experience, there is a new introductory video on the site's main page that includes professional voice talent, 3-D animations and innovative graphic design. The purpose of the brief video is to inform the user about some of Click Optimize's services, including Web design, search engine optimization (SEO), search engine marketing (SEM) and Web video marketing.

The relaunched iteration of the site set a new record for the unique visits on the first day it went live. The results were attributed to enhanced SEO features and buzz in the local business community. Click Optimize anticipates a continued surge in traffic and an increase in site-driven leads.

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