Digital River Web Hosting Provider, Chosen to Power Shure
| Digital River Web Hosting Provider, Chosen to Power Shure |
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Published
09/3/2008
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ECommerce Web Hosting
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Unrated
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Global e-commerce and web hosting outsourcing provider, Digital River, Inc., has signed an e-commerce agreement with Shure Incorporated.
As a manufacturer of microphones, earphones and audio electronics, the company chose Digital River to design and launch a new online store to support the marketing and sales of Shure's consumer and professional audio equipment in the United States.
Don Peterson, Senior Vice President of global client development noted, ''We are in business to help our clients navigate and manage the complexities involved in running their e-commerce operations. Leading electronics manufacturers like Shure continue to rely on our global e-commerce expertise and comprehensive solution to create seamless online shopping experiences for their customers and help grow their businesses.''
To help Shure expand its online business for its growing personal listening and accessory product lines, Digital River is providing end-to-end e-commerce services. For the new store, Digital River is managing online store orders, physical product fulfillment, fraud prevention screening and 24X7 customer service. Digital River also will provide online marketing tools to help Shure implement marketing programs and online product promotions designed to convert traffic into sales and build customer loyalty.
Mark Karnes, Executive Director of global marketing noted, ''We selected Digital River as our e-commerce partner because of its global experience and demonstrated success working in online markets. The company's scalable systems and e-marketing expertise and services not only met our technology requirements, but also will provide an important foundation for driving future growth for our business.''
Founded in 1925, Shure Incorporated manufactures microphones and audio electronics. Over the years, the company has designed and produced many high-quality professional and consumer audio products that have become legendary for performance, reliability, and value. Shure's diverse product line includes world-class wired microphones and wireless microphone systems for performers and presenters, award-winning earphones and headsets for MP3 players and smartphones, and top-rated phonograph cartridges for professional DJs. Today, Shure products are the first choice whenever audio performance is a top priority.
Shure Incorporated corporate headquarters is located in Niles, Ill., in the United States. The Company has additional manufacturing facilities and regional sales offices in China, Germany, Hong Kong, Japan, Mexico, The United Kingdom, and the United States.
Founded in 1994, Digital River, Inc., focuses on e-commerce outsourcing, building and managing online businesses for more than 40,000 software publishers, manufacturers, distributors and online retailers. Its multi-channel e-commerce solution, which supports both direct and indirect sales, is designed to help companies of all sizes maximize online revenues as well as reduce the costs and risks of running an e-commerce operation. The company's comprehensive platform offers site development and hosting, order management, fraud prevention, export controls, tax management, physical and digital product fulfillment, multi-lingual customer service, advanced reporting and strategic marketing services. Digital River is headquartered in Minneapolis with offices in major U.S. cities as well as Cologne, Germany; London, England; Shannon, Ireland; Luxembourg, Luxembourg; Taipei, Taiwan; and Tokyo, Japan.
For more information about Shure Incorporated, please visit: www.shure.com.
To learn more about Digital River, please visit: www.digitalriver.com.
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